As part of the first annual Grassroots Game Conference, held from April 23 through April 29, 2012 throughout the city of Philadelphia, a panel discussion was held on the subject of PR, marketing, and legal issues concerning the sale of videogames.
Located in the Elaine C. Levitt Auditorium at the University of the Arts, Corey Wade, director of promotions, social media, and branding at Sandbox Strategies; Christopher Grant, editor-in-chief of Polygon; and Sean Kane, intellectual property counsel at Pillsbury Winthrop Shaw Pittman; spoke on a variety of topics. Subjects addressed include general advice about getting one’s game noticed by media outlets, the strengths and weaknesses of different distribution methods, likely legal speedbumps, among others.
This event was held on April 28, 2012.
The Grassroots Game Conference is an endeavor of the Philadelphia Game Lab.
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