Grassroots Game Conference: Gamification for Community Engagement and Volunteer Recruitment

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Philadelphia Game Lab
Arts & Culture, Business, Community, Uncategorized
July 31, 2012
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As part of the first annual Grassroots Game Conference, held from April 23 through April 29, 2012 throughout the city of Philadelphia, a panel discussion was held on the subject of gamification and how it can apply to community engagement and volunteer recruitment.
Located in the CBS Auditorium at the University of the Arts, a panel of individuals with an eclectic set of credentials sought to address a number of topics in the realm of gamification. Ranging from current examples of implementation to the future outlook of gamification, and including some specific cases and examples, the panel was able to cover a wide berth of material.

In attendance (from left to right as seated):
– Thaddeus Squire, Founder and Managing Director, Culture Works; Discussion Moderator
– Kevin Werbach, Associate Professor, Legal Studies and Business Ethics, The Wharton School
– Chris Lawrence, Director, Hive Learning Network, New York City
– Gabe Zichermann, Co-author, Game-Based Marketing
– Stephen Jacobs, Associate Professor, Director, Lab for Technological Literacy, RIT

This event was held on April 24, 2012.

The Grassroots Game Conference is an endeavor of the Philadelphia Game Lab.


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